Rad Hoomans was a personal project.
I created an instagram page and brand that existed to spread positivism during a time where we all were isolated and surrounded by bad news.
Rad Hoomans was a reminder that "Rad" things and "Rad" people were still out there.
The Brand was inspired in the "good old days" AKA 80's & 90's Nostalgia.
The Logo Started with me playing with unique ways to illustrate letters. I knew I wanted something fun, relatable, and versatile.
Some cool illustrations were made into product prototype using 80's and 90's icons for nostalgia.
